Aldi news

02 May 2013
Germany is the heartland of discount retailing and it remains the most popular format in the market, with multiple discounters operating successfully in the country. We recently visited several German cities to bring you the key developments within the channel. 1. Greater focus on health & beauty Across the discount channel a growing focus on the health & beauty (H&B) category was apparent....
23 April 2013
Kantar Worldpanel retailer share data, for the 12 weeks to 14 April 2013, indicates that the UK grocery retail market grew at 3.6%, a slight slowing on the 3.9% seen in the previous period. The Kantar measure of inflation showed the rate of price increases slowed to 3.8% indicating the rate of volume decline has slowed, though still marginally above the level of market growth. ...
15 April 2013
Following the opening of Aldi's new small format store in Kilburn, North West London, we take a look at Aldi's first foray into convenience retailing. 'Lunch for Less' A well constructed food-to-go section greets customers as they enter the store with the 'Lunch for less' theme, a clear example of how Aldi is making this store relevant to convenience shopper missions. Marketing highlight...
10 April 2013
Figures released by Nielsen show that UK grocery retail sales grew by 6.2% in the four weeks to 30 March 2013, with volumes up 2.5% year-on-year.  With Easter falling a week later in April in 2012, March got the full benefit of a 41% rise in confectionery sales and a 12% rise in BWS sales, as consumers celebrated the holiday weekend. Sainsbury's well ahead of major rivals Sainsbury's gain...
09 April 2013
Aldi continues to grow the number of national brands in its stores, both in its domestic market and internationally. We assess how its strategy in brands is evolving. 1. Brand strategy varies by market Over the last two years, Aldi has steadily been growing its branded listings. The precise number of listing varies by market and depends on local shopper trends, with Switzerland and Aus...
09 April 2013
Aldi Süd is launching a test project in Germany that will see parts of its advertising spend used online in new ways. Promoting special buys Aldi has begun promoting its limited availability lines on new online platforms in order to reach different customers. It has already taken out space on Ebay.de, Gmx.de and Web.de with the trial so far limited to the states of Baden-Württemberg a...
08 April 2013
Aldi is reported to be investing up to AUD 2bn in its Australian business in the next few years. Supporting strong growth Local press, Australian Daily, reports that Aldi Australia is set to receive AUD 1bn to support its rapid store expansion programme, with a further AUD 1bn to follow in the future. Expanding into new states Aldi has not confirmed the specific figures released...
04 April 2013
Discount retailer Aldi has launched its first 'convenience' store in London. A more direct move into the convenience market The store, a former Peacocks unit in Kilburn, North West London, is approximately half the size of a typical 15,000 sq ft Aldi . The move by Aldi to open smaller stores in high footfall locations, and close to transport hubs in London, will boost competition with Sa...
03 April 2013
A pick-up in market growth, outperformance from Superquinn and a continuing strong showing by Aldi are key features of the latest market share data from Kantar Worldpanel for Ireland, for the 12 weeks to 17 March 2013.   12 weeks to 18 March 2012 (% share) 12 weeks to 17 March 2013 (% share) Sales growth (Y-o-Y %) Tesco 28.2 27.5 -1.3 Dunnes 22.6 22....
27 March 2013
Last week we examined how retailers in Australia are creating formats that are strengthening multi-channel competition. However, moving from the macro environment and drilling down further, retailers and suppliers are progressively starting to evolve their strategies to become shopper and insight led, with differentiation a word that we are increasingly hearing. An area we are likely to see i...