Kroger news

06 July 2021
North America’s grocery retailers* added over $100bn in sales last year as the pandemic caused a surge in demand and a shift from out-of-home to at-home dining. We compare this to previous years and identify some of the key winners in 2020. More growth than the previous three years combined Combined sales of over 40 of the region’s largest retailers increased by $103.6bn last year. This i...
23 June 2021
Kroger reported better than expected results at $41.3bn for its Q1 2021. These were driven by the sustained growth of digital sales growing by 16% on top of the 92% growth during the same quarter in 2020. New strategy delivering strong results Earlier this year Kroger introduced a new strategy based on two key pillars: leading with fresh and accelerating with digital. This contributed...
11 June 2021
Kroger’s second customer fulfillment centre (CFC) powered by Ocado technology is a real milestone as it marks the entry of the retailer in a new state, Florida. Accelerating with digital This month, Kroger opened its second automated CFC in Groveland, Florida. As part of its strategy to accelerate with digital, Kroger is ramping up its ecommerce development. Florida is one of the few states...
13 May 2021
As part of its new strategy to lead with fresh, Kroger has launched an accelerator for local and regional fresh suppliers. This collaborative project aims at accelerating the pace of product innovation while evolving its fresh assortment to align with the growing demand from shoppers for local products. Supporting local and regional suppliers The “Go Fresh & Local Supplier Accelerator” was ...
19 April 2021
This month Kroger officially launched its new grocery delivery service via its first Customer Fulfillment Centre (CFC) powered by Ocado. With this new automated warehouse, Kroger has taken a different approach compared to most other major retailers in the US. But can this unique strategy enable Kroger to win in the competitive online channel? The Kroger and Ocado fulfilment model Back in Ma...
13 April 2021
In our latest report, we look at the initiatives retailers are putting in place as they strive to improve online grocery profitability following a year of accelerated growth. Five areas of focus for improved profitability  Following rapid growth last year, which saw grocery ecommerce sales almost double in the US to just under $70bn, in 2021 retailers are laser-focused on improving channel ...
07 April 2021
2020 marked the end of the three year strategic plan, Restock Kroger. It enabled Kroger to reduce operating costs and strengthen its competitive moats including digital, shopper data, fresh and affordable food.  The retailer has now outlined how it plans to win by leading with fresh and accelerating with digital as part of its new future-focused strategy. Leading with fresh One of Kroger’s ...
16 March 2021
We look at how US food and drugstore retailers are playing a pivotal role in the distribution of COVID-19 vaccines across the country as part of the Federal Retail Pharmacy Program (FRPP). Vaccine distribution exceeds over 71m people With over 71m people having received at least one vaccine dose, representing over 20% of the population, the US has made significant progress with its distribu...
09 March 2021
The retailer posted another strong quarter with Q4 sales up by 10.6% driven by ongoing investments and ecommerce. We look at some of its predictions for 2021 in terms of performance, ecommerce, promotions and the importance of fresh and health and wellness. Q4 results and full year performance Kroger continued to perform ahead of the market with CEO Rodney McMullen saying: “ Kroger delivere...
09 March 2021
The first customer delivery has been made from the first CFC to open as part of the strategic partnership between Kroger and Ocado. This represents a soft launch for the facility, which will be marked by a grand opening in April. First of two planned sites expected to open this year This first delivery marks an important milestone in the Kroger Ocado partnership. Fulfilled by the Customer F...