Lidl news

25 July 2023
The discounter will appoint a new CEO in a bid to gain momentum in the US market. Turning to market expertise Reports from Lebensmittel Zeitung in Germany suggest that Lidl US will be appointing a new CEO in the next few weeks, with Joel Rampoldt stepping into role. Joel Rampoldt will join from consulting firm AlixPartners, who work across several industries including retail. He will bec...
20 July 2023
The Competition and Markets Authority (CMA) has published its initial update on its ongoing work to tackle cost of living pressures in groceries with the publication of two reports: an assessment of retail competition in the groceries sector and a review of unit pricing practices across major retailers. On the first point, it has concluded that the level of competition is healthy and that the ...
19 July 2023
Reports from France suggest the discounter is interested in acquiring up to 600 stores from Casino Group. How discounters can rule the world At the beginning of July 2023, we launched our latest discount report, How discounters can rule the world . In the report, IGD’s discount working group presents its opinions on what food discounters need to do in the long term to sustain sales growt...
18 July 2023
The discounter continues to delight shoppers in its home market, with a variety of promotional activities as part of its 50 th anniversary celebrations. Celebrating in style Lidl turned 50 in Germany this year and it has used this a chance to highlight its value proposition through a range of promotions and limited-edition products. Here I highlight the different ways Lidl has been using i...
10 July 2023
As its 50 th anniversary celebrations continue in Germany, Lidl has collaborated with Diageo to produce four gift packs alongside its Freeway private label brand. Enjoy your branded favourites with a free private label mixer The delights at Lidl keep coming in Germany, with its latest offering of gift packs showcasing spirits by Diageo and its own private label products. Shoppers can en...
04 July 2023
As inflation’s impact on grocery retail continues, we’ve published the second report in a quarterly series of how retailers are responding to the cost-of-living crisis. The new edition provides inspiration from around 50 retailers in 20 markets and in this article, we’ve picked out some of our favourite initiatives from around the world.   Price: Amazon UK offer simple value taxonom...
03 July 2023
The German discounter has reported an 18% sales increase YoY for FY2022/23 in Sweden. Growing at more than twice the market rate Lidl Sweden saw sales grow by a massive 18% to SEK 16.7 billion (€1.41 bn) in its financial year ending February 2023. The retailer added only one new store in the period to 205 in total, with its sales increase coming mainly from organic growth. The sales resu...
21 June 2023
Morrisons and M&S have announced further rounds of price cuts and price locks to take effect this week. Sixth round of price cuts at Morrisons this year The latest round of price cuts at Morrisons is the sixth to take place this year. The announcement will see 47 high-volume products such as mince, tomatoes, butter, squash, cereal, and summer picnic items have prices reduced on average by 2...
13 June 2023
Lidl GB has announced that it will start incorporating prevented ocean plastic into its new water bottles. A first for UK supermarkets. Lidl’s San Celestino Italian sparkling mineral water bottles will contain a minimum of 30% Prevented Ocean Plastic, which would have otherwise ended up in the ocean. The product will available from July onwards. The iniative is thought to save almost 100 to...
09 June 2023
A traffic light system for product availability is being introduced online and in-store by the German discounter. Electronic shelf-edge labels (ESL’s) have also been improved to help shoppers. Green means go to the store Shoppers at selected Lidl stores in Germany won’t turn up disappointed if checking via the app or online to see if the latest ‘Middle of Lidl’ promotions are still in stock...