How discounters can rule the world

Dan Butler
Senior Analyst

IGD’s discount working group presents its opinions on what food discounters need to do in the long term to sustain sales growth.

The report presents ideas across five areas; network growth, assortment evolution, shopper experience, technology, and sustainability & health.

Throughout, key supplier opportunities are highlighted and we summarise with our five big bets for winning with the food discounters.

Looking for more insight on Discounters? Visit our dedicated Discount hub