How discounters can rule the world

Dan Butler
Senior Analyst
@fromigd

IGD’s discount working group presents its opinions on what food discounters need to do in the long term to sustain sales growth.

The report presents ideas across five areas; network growth, assortment evolution, shopper experience, technology, and sustainability & health.

Throughout, key supplier opportunities are highlighted and we summarise with our five big bets for winning with the food discounters.

Looking for more insight on Discounters? Visit our dedicated Discount hub