Woolworths’ new way to increase loyalty

Date : 20 October 2022

Soo-Eng Tan

Senior Analyst

More than 13m Woolworths shoppers in Australia have a free Everyday Rewards card. The new programme charges a subscription fee for more benefits. Everyday Extra Rewards for extra savings Everyday Rewards members earn one point per AUD1 (US$0.62) spent at Woolworths and BIG W. They get a AUD10…
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