Insights

This year the 618 shopping festival generated a total sales revenue of RMB 695.9bn (USD 103.8bn) through ecommerce channels (excluded quick commerce and community group buying), reports Syntun. This is an increase of 20.3% year-on-year, but down 6.2% compared to the previous year's 26.5% sales growth. Besides driving sales through slashing prices and discount coupons, what significant findings...

Despite shoppers being focused on saving money so far this year, the Platinum Jubilee provided a boost for retailers as shoppers spent more on sweet treats, picnic items and alcohol. Shoppers exceeded their own expectations for the event across several factors. What could this mean for other events coming up in 2022? Here are the 3 key shopper behaviours that played out over the Jubilee weeken...

Father’s Day is an event honouring fatherhood and is celebrated on the third Sunday in June in most regions globally, including Europe and North America. In this article, we explore three ways retailers and brands are helping people celebrate the event. People plan to spend almost the same as last year According to the National Retail Federation (NRF), 76% of US adults are expecting to ce...