07 February 2013
From our stores visits this week in Lille, here are our four developments to watch in Europe’s largest grocery retail market.
Price perception key to attracting shoppers
A difficult macro-economic environment has caused shoppers to search out ways to save on every purchase. Retailers like Leclerc, Aldi, Lidl and, increasingly, Carrefour have benefited from an EDLP offer, which is helping t...