Carrefour store visits


See inside our pick for December’s store of the month, Carrefour Flash, Paris, France. Carrefour opened its first frictionless store in partnership with AiFi with the promise is to “shop in 10 seconds, pay in 10 seconds”


We spent a few days in Brussels to see how retailers are continuing to invest in format development to compete and better meet shopper needs.
We visited two of Carrefour's new proximity stores in Milan – Carrefour Express Urban Life and Carrefour Express Eat & Shop – to see how the retailer is innovating and evolving its small store presence to stand out from rivals and target new shopper groups.
Carrefour Carugate is the retailer’s flagship hypermarket in Italy. After a year of investment and updating, a smaller hypermarket has been reopened that is exciting, entertaining and with an upweighted focus on fresh to make it a destination store that helps insulate it from future developments in the market.
The Siyuanqiao store is the largest Carrefour store in Asia and is owned and developed by the retailer itself. It is also Carrefour's green flagship store in the country. We visited this store to learn how Carrefour is serving and impressing the shoppers in Beijing.
We bring you a collection of stand-out stores from across Europe. These are our top selections from the stores we have seen so far in 2017.
Carrefour Villiers-en-Bière is the retailer’s flagship hypermarket in France. After 18 months of investment, the store has been reopened with a focus on shoppers and their missions, an upweighting of fresh as part of a desire to make hypermarkets a destination format that works for future shoppers.
Carrefour is concentrating on convenience store development in China, trying to find a new growth model for the competitive market. We visited this Easy Carrefour store to learn how the big-box retailer is tapping into the convenience channel with fresh offerings, an extensive private label range and digital initiatives.
We spent a day with Carrefour Spain to understand how it has been evolving its strategy, bolstering its hypermarkets, bringing its offer closer to shoppers through convenience and neighbourhood formats, and embedding a multichannel strategy in order to create a seamless offer.
We spent a day with Carrefour in Paris to understand how the retailer is creating differentiated proximity formats to help its franchisees meet the needs of a variety of shopper bases and compete with rivals in a highly aggressive market.
Following its renovation in 2015, Carrefour has created an urban, food-focused hypermarket in the Euralille shopping centre. Its highlights include the connected trolley, regional ranges, the fresh marketplace, and food-to-go area.

We visited the store, in Lille, to understand how Carrefour is driving innovation in its hypermarkets.