Fomat - Convenience

  • The Co-op is refocusing its store estate on a convenience, own-brand led shopping experience
  • The Co-op has an extremely broad geographic coverage, with a presence in every UK postal area
  • Sold 298 of its smaller Food stores to McColl's as the stores did not allow the Co-op to provide a sufficient own-brand offer
  • The Co-op has moved away from a 'one-size-fits-all' approach to its convenience stores, developing a format based around locally relevant customer missions
  • Strong focus on fresh food with the stores designed around shopper missions. The stores tend to be ranged around food-for-now, food-for-tonight and food-for-later