Kaufland news

25 October 2018
In the beginning of 2018 we laid out some of the trends to shape Central and Eastern Europe’s (CEE) grocery retail market . As we near the end of the year we review them. In the first part we highlight some of the examples that confirm our first two trends - Discounters flex new store sizes and Building shopping destination. Discounters flex new store sizes Discounters in CEE are diver...
17 October 2018
The German retailer has invested a further AU$60m to speed up its expansion into the Australian market. First stores could open in 2019 The extra investment is expected to help with the set up of its Australian head office, as well as new store openings. According to local media, the first two Kaufland stores are expected to open in fiscal 2019. While in advance of this, Kaufland continues ...
26 July 2018
Kaufland Germany has launched a private label range, K-to go. We look at what the range offers, how it will fit within Kaufland’s new store concept and strategy, and if it gives the retailer an edge against the competition. K-to go offers a wide assortment K-to go was launched with the tagline ‘the new pleasure in snacking’. The range has an assortment of more than 50 SKUs, including sandwi...
19 July 2018
Kaufland Slovakia is testing a happy-hour discount scheme, and Kaufland Poland rolls out an apparel private label for children. Kaufland Slovakia discount in evening shopping… Kaufland Slovakia is testing a discount scheme that takes place between 17:00 and 21:00 and Monday to Wednesday. The scheme offers shoppers 10% discount on their whole shopping but excluding tobacco products. …to i...
16 July 2018
Kaufland Slovakia launched a locally sourced private label range under the name ‘Z lásky k tradícii’ (From love to tradition). Kaufland Slovakia’s spokesperson, Lucia Langová, said that ‘the project was to mimic the Romanian concept ' K-Vreau din România ' that was launched November 2017. 'Z lásky k tradícii’ is local and quality The ‘Z lásky k tradícii’ range obtains traditional Slovak...
10 July 2018
Single-use plastics is a growing concern in the grocery retail industry due to its environmental impact. We are seeing increased activity in the retail and FMCG sector to reduce single-use plastics in-stores, and Kaufland is one of the latest retailers to make such a commitment.   Kaufland announces strategy to reduce plastics by 2025 Kaufland alongside its sister company, Lidl, launch...
04 June 2018
Reports in Australia suggest that Kaufland has now secured five sites to build stores, across both Melbourne and Adelaide. Four locations in Melbourne and one in Adelaide The german retailer secured a site in the Adelaide suburb of Forestville last October, where it has submitted plans for a two level development. Before going on to secure a former Bunnings Warehouse in Melbourne's Dandenon...
04 May 2018
Schwarz Group has reported a strong sales grow of 7.4% to EUR96.9 bn in the financial year 2017/2018 driven by the performance of Lidl. Lidl’s revenue grew by 8.8% to EUR74.6 bn, while Kaufland’s sales grew by 3.0% to EUR22.3 bn. The Group has continued its steady store opening plan with 276 new outlets and closed the year with 11,730 stores. In Germany, Lidl operated 3,200 stores and Kaufland...
28 March 2018
Kaufland adds a new private label range in Germany to differentiate its price offer from discounters and supermarket retailers. It also added a pop-up restaurant in Romania to attract young shoppers and engage them with fresh food and cooking. The retailer also invested in an automated warehouse in Poland to reduce the growing pressures on its distribution network. Kaufland adds ‘Favourite’ p...
27 February 2018
Kaufland has appointed Mark Hewlett as its new COO for Australia. Strong CV with new business development Mark Hewlett brings significant discount and Australian retail experience to the new role. Having worked for both Lidl and then Aldi in operations, property, logistics and commercial roles in the UK, Hewlett moved to Australia in 2012 to work for Woolworths. At Woolworths he was respons...