Profi Romania news

19 April 2013
Adding to the introduction of the Profi City banner at the beginning of April, the retailer has announced that it will trial another new format, Profi Mall. New store opened in Oradea Shopping City The retailer said that the new format is part of a trial, which Pawel Musial, a director at Profi, describes as being ‘tailored to customer expectations’, with a focus on fresh. Musial is quoted as...
03 April 2013
Locally-based retailer Profi has opened the first of its ‘City’ branded stores in Cluj-Napoca. Store design to help retailer target urban locations The retailer has said that the extension of its Profi brand will enable it to meet the needs of a different shopper group to its standard store, by narrowing its range to target the needs of neighbourhood-based customer base. The ‘City’ brand will...
21 February 2013
Despite a competitive market environment and falling shopper spend, Rewe and Profi have announced expansion plans for the Romanian market. Rewe to expand with Penny Rewe has said that it is looking to invest between €10 and €15 miillion during 2013 to add 14 Penny stores in the market. The company’s head of marketing, Ioana Marginean, was quoted by Ziarul Financiar as saying: "In 2013, ...
18 January 2013
Romania-based Profi has announced plans to open 45 stores in 2013 following strong growth in 2012 that saw total sales rise by 29% and by 7.5% in like-for-like terms. Good growth in 2012 Profi said that it added 41 stores in 2012, taking its network to 149 by the end of the year. The pace of store openings helped to drive sales growth at the company and saw it generate revenues of RON1.0 bill...