Brazil news and analysis

05 November 2019
Many shoppers in Brazil have migrated their weekly/bi-weekly food shops from hypermarkets and supermarkets to atacarejo (cash and carry). This has affected the way that customers shop in other formats, with many now using supermarkets for top-up and replenishment shops. This article focuses on how Carrefour is evolving its supermarket strategy to stay relevant in the market and to complement...
24 October 2019
Carrefour has announced gross sales of BRL$15.1 bn (US$3.7 bn) in Q3 for its Brazilian operations, an 8.9% growth (excluding petrol). Like-for-like (LFL) sales rose by 3.8%, a decelerated level versus Q2 (+7.7%) and Q3 2018 (+5.1%), mainly attributed to the decelerating food inflation. The LFL growth represents an outperformance versus Carrefour’s main Brazilian competitor, GPA, whose LFL rose...
23 October 2019
Many shoppers in Brazil are now using atacarejo (cash and carry) for their weekly/bi-weekly shop. This has affected the way that they shop in other formats. GPA’s 2018 strategy saw the business shift its focus to store optimisation, particularly of its supermarkets. Optimising existing stores GPA had 184 stores under its Extra Super supermarket banner. To make them more relevant to changi...
22 October 2019
Carrefour has reported third quarter results saying gross sales rose 1.5%, at constant exchange rates including petrol, to €20.2 bn. Group like-for-like sales, excluding petrol and calendar effects, rose 2.3%. While there were positive elements, with strong growth in Poland supported by a return to like-for-like growth in Spain, these were offset by the retailer’s continuing challenges in France ...
21 October 2019
Casino has reported third quarter results, with total net sales rising by 1.3% to €9.1 bn. The performance was driven by its operations in Latin America, where total net sales rose by 11.0%, which offset a contraction of 5.0% in France. Same-store sales growth reached 1.5% during the quarter, with France rising by 0.2% and its operations in Latin America seeing same-store sales up by 3.0%. Fra...
21 October 2019
GPA has reported gross sales of BRL$14.6bn (US$3.5bn), representing strong growth of 9.5% in Q3. This is despite a 2.4 pp drop in inflation versus the first half of the year. Like-for-like sales were flat for its hypermarkets and supermarkets, but up 3% for the Assaí (cash and carry) format. Total sales for Assaí banner up 19% year-on-year Gross revenue for the Assaí banner reached BRL$7.6b...
14 October 2019
Carrefour Brazil has handed over the management of 17 of its supermarkets in the South Eastern state Minas Gerais. The stores, which are all located in the state capital Belo Horizonte, will be managed by a regional family-owned retailer Super Nosso, however Carrefour will retain ownership. Luis Moreno, chief executive of Carrefour Varejo (Carrefour’s supermarket and hypermarket operations) sa...
14 October 2019
In this article we look at fantastic examples of brand activation we have seen on recent trips to Brazil and Mexico, the two biggest markets in Latin America. All of the featured images and videos were taken in hypermarkets and supermarkets, predominantly in the major retailers’ premium formats. We were impressed by some of the innovative merchandising we saw. In our view, this would exceed ...
09 October 2019
The fastest growing channel in Brazil recently has been the atacarejo (cash and carry). A growing number of customers are migrating to it from supermarkets and hypermarkets. As a result, the major retail players are having to re-think their strategies for these channels to remain relevant.   Why is atacarejo so popular with customers? The atacarejo channel is unique compared to other mark...
17 September 2019
Spain-based discounter DIA has highlighted the positive developments it has taken in the first six months of its financial year. At the same time the retailer said gross sales under banner had fallen by 18.3%, or by 6.9% at constant exchange rates, to €4.25 bn. Disruption affected overall performance DIA reported that like-for-like sales dropped by 7.8% in the half, versus 3.6% in H1 2018, ...