CU opened a mobile pop-up store at a South Korean music broadcast site

Date : 30 August 2023

Sabrina Wong

Analyst

CU opened a mobile convenience store on 28 and 29 of August at the site of the first broadcast of ‘NPOP’, targeting Gen Alpha, who are most indulged in pop culture at the moment and the future major shoppers of convenience stores. Increasing spotlight with the influence of K-pop ‘NPOP’ is a…

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