Adding 'the Carrefour touch' to e-commerce

Date : 10 February 2014
Carrefour's e-commerce director for non-food, David Schwarz, has outlined his plans to develop the brand in digital commerce. 'Putting the physical at the heart of the offer' Mr Schwarz has been in his role for one year, and says he has been inspired by pure players like Amazon, CDiscount…
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