Amazon has announced plans to launch in Sweden, the Nordic region’s largest grocery market. Here we consider which FMCG categories it usually prioritises and report on the online performance of leading Swedish grocery retailers. First launch in a Nordic country Launching in Sweden will see Amazon’s entry into the Nordics. Customers in Sweden can already shop on Amazon through other European...

With the Coronavirus (COVID-19) pandemic linked to a marked shift towards online grocery, Sweden’s Axfood has made a series of timely investments in this fast-growing channel. 1. Partnership with Circle K in click and collect push Axfood’s discount banner Willys has introduced click and collect lockers at Circle K forecourts. Initially this will include four stores in the Frescati, Bandhage...

Axfood has said its sales grew 5.4% in Q4 2019, to SEK13.0 bn (US$1.4 bn), with a strong performance across all its banners. It said the pace of growth saw it outstrip that seen in the wider market, which it said stood at 3.7% in Q4 2019, seeing it gain share. Broad based growth, across all formats Axfood reported that all its banners had enjoyed good growth in Q4 2019. By banner it said: ...