Carrefour opens premium private label flagship store

Date : 20 June 2023

Michela Kerbaker

Analyst

The store, called Terre D’Italia, has just opened its doors in Milan, Italy. It offers a range of regional products and wines from the retailer’s private label range of the same name.  A focus on “Made in Italy”   The 100sqm store has roughly 900 SKUs, with a 40% food and 60% wine split. The…
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