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Edeka profile

A guide to the retailer and its operations today. Updated twice yearly to include latest information on performance, strategic developments, marketing initiatives, key personnel, and must-see stores.

Edeka: data

See data on the retailer’s performance and forecasts for its operations by channel.

Western Europe retail outlook 2022

We highlight five trends set to shape the food and consumer goods retail market across Western Europe in 2022.

Germany Country Presentation

A guide to Germany’s grocery market and how we expect the country, its leading retailers and channels to evolve over the next five years.

Latest News

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Israeli-based Trigo, which has developed technology to power autonomous, or checkout-free stores, has raised $100m in new funding to drive expansion in Europe and the Americas. We look at what this means for the broader sector.

More News

The newly published annual report for 2021 saw a 2.9% increase in sales on the previous year, with an annual turnover of €62.7bn. Edeka remains the market leader in Germany with an impressive 29.8% market share.. CEO promises large investments for 2022 Markus Mosa, Edeka’s Chairman of the board and CEO talked about the possibility of acquiring a further 80 new locations for its discount ret...
Retailers in Germany have been increasing their focus on sustainability, with the government also introducing initiatives to drive this. Rewe launches omnichannel campaign Rewe has rolled out a campaign called ‘Gutes beginnt mit mir’ (good things begin with me), in order to highlight the important role that shoppers have in making more sustainable choices. The campaign uses data and product...
Netto, the discount chain owned by Edeka, has launched a hybrid frictionless grocery store in Munich, the first of its type from a discounter. The store is 250 sqm and stocks over 3,500 SKU’s, a significant offer for a store of this type. First checkout-free store for the retailer Netto has over 4,000 stores across Germany and offers a large selection of groceries for a discounter. For the ...
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