Kaufland presentations

Presentations

15/11/2023
A guide to Poland’s grocery market and how we expect the country, its leading retailers and channels to evolve over the next five years.
18/07/2023
An in-depth review of the retailer's current and future performance, including an update on its strategic priorities and what this means for suppliers.
13/07/2023
A guide to the Czech Republic’s grocery market and how the country, its leading retailers and channels will evolve over the next five years.
12/06/2023
See in store initiatives and activations designed to drive demand, create impulse purchases; or accelerate category growth from suppliers and retailers in Germany.
30/05/2023
Your essential guide to trading with Europe’s largest grocery retailers.
15/05/2023
A guide to Romania’s grocery market and how we expect the country, its leading retailers and channels to evolve over the next five years.
13/02/2023
A guide to Germany’s grocery market and how we expect the country, its leading retailers and channels to evolve over the next five years.
09/01/2023
Many markets will experience higher discount penetration in the future.
15/02/2022
We highlight five trends set to shape the food and consumer goods retail market across Central and Eastern Europe in 2022.
07/01/2022
10 examples of sustainability-focused innovations changing the food and grocery industry during the forth quarter of 2021.
22/12/2021
Kaufland, Lidl and PreZero plan to reduce the use of plastic by repurposing old packaging from German households, as part of the group’s wider REset Plastic strategy.
25/10/2021
In this presentation, we define omnichannel retailing and look at how it impacts on retailers' and suppliers' operations.
30/04/2021
Centre store categories are of significant interest and importance for grocery retailers and suppliers. While on one end the centre store drives revenue for suppliers and retailers, the latter benefit from the traffic it attracts to their stores. Centre store categories also provide retailers with the opportunity to encourage shoppers to trade up or drive incremental volume.
18/11/2020
The hypermarket channel is perceived to be struggling to grow, whether in store or sales terms. However, on a global basis, this is not the reality. Retailers are finding ways to re-imagine the hypermarket format beyond grocery retail by applying seven strategies laid out in this report. This way hypermarket operators are able to enhance the shopper proposition and: - achieve more incremental growth - boost traffic to store - encourage more spend in-store - develop the omnichannel offer
09/11/2020
The hypermarket channel is perceived to be struggling to grow, whether in store or sales terms. However, on a global basis, this is not the reality. Retailers are finding ways to achieve incremental increases in basket size and are developing their proposition to attract shoppers back to the format. In this report we show winning strategies by hypermarket and large supermarket operators from around the world.
15/04/2020
Kaufland has joined Too Good To Go’s campaign to reduce food waste. It will replace the best before date on its private label, K-classic fresh milk, with the slogan ‘often good for longer’.
14/01/2020
Grocery sales in the CEE are expected to grow by 3.6% between 2019 and 2024. Retailers are driving this growth by revising how they run their business. Some, like Kaufland across Europe, are evolving their stores and product range to cover more shopper missions and attract more shoppers. While others, like Russia’s Pyaterochka, are investing in digital retail solutions to drive efficiency.
24/09/2019
Kaufland has launched a new logo, which it will add to private label products to highlight those that use eco-friendly packaging.
13/09/2018
We examine the latest retailer performance in Australia, as well as review the major trends that we identified at the start of 2018.
23/07/2018
In this insight presentation we look at the EMD buying group, its members and strategy.
09/07/2018
Local sourcing is a growing trend, with consumers more influenced by ethical and sustainable issues. We look at how retailers have executed local initiatives across Europe, both in-store and online, to meet the growing demand.
19/02/2018
We take a look at the trends set to shape retailing in Western Europe in the year ahead.
03/10/2017
We provide our strategic outlook on the development in the European grocery retail market in both Western as well Central and Eastern Europe, with insight to the strategy of the leading players like Lidl, Carrefour, and Tesco. The report will illustrate key themes across the European grocery retail market and see how the region’s top retailers are driving and being driven by these changes. A channel-by-channel analysis and insight will highlight trading priorities and strategy of the region’s largest retailers.
22/06/2017
We look at the opportunities by channel for the German grocery market over the next five years.
24/01/2017
We take a look at who’s winning in the region, and the trends set to shape the sector in the year ahead.