Kroger’s Q2 results were driven by strong digital sales growth, the performance of its own brands and increased profit generated through alternative revenue streams. Here we explore those results in closer detail. Q2 key numbers Total sales decreased by 2.2% (year-on-year) to $33,853m Identical (ID) sales (ex-fuel) increased 1% Digital sales increased 12% Solid digital perform...

US retailer Kroger is looking to develop the next generation of retail media by bringing its advertising technology in-house. Building an in-house advertising platform is expected to streamline its retail media buying process and will enable it to offer its branded partners a ‘more unified marketing strategy’ across both on and off-site media channels.   Developing a new platform Kroger lau...

Our global analysts share some of the latest headlines across the globe. Here's what you need to know. Europe: Salling Group have ended its Basalt format, after trailing the hard discount concept the retailer has decided to not continue  In the Netherlands, Albert Heijn’s home delivery and store supply services in the centre of Rotterdam are powered by 100% electric energy. W...