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Lidl profile

A guide to the retailer and its operations today. Updated quarterly to include latest information on performance, strategic developments, marketing initiatives, key personnel and must see stores.

Lidl: data

See data on the retailer’s performance and forecasts for its operations by channel.

Strategic outlook for Lidl

Identify your opportunities with the retailer as we explore the latest strategic priorities that will influence its future performance.

Lidl’s sustainability strategy

Explore Lidl’s sustainability strategy and how the discounter has implemented its strategy across the 29 countries it operates within. We focus on how Lidl is championing its sustainability strategy, providing examples of key regions where it is excelling.

Latest News

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Sales in the Irish market declined 5.9% in the 12 weeks to 11 July, according to the latest results from Kantar. Sales still remained elevated when compared to pre-pandemic levels, with market growth +15.9% versus 2019.

More News

Lidl has pledged to increase sales of healthy and healthier products to at least 85% of total sales by 2025. Clear goals to help shoppers be healthier Alongside the overall pledge, Lidl has set an additional target to increase the sale of fresh fruit and vegetables by 35% by 2026. The discounter has also invested in its ‘Get Fresh’ initiative to add 100 new fresh food products to stores....
Lidl and Kaufland’s parent company, Schwarz Group, has released its 2020/21 financial results. The group enjoyed strong growth of 9.6%, taking its total sales to €125.3 bn. Lidl continues to drive the group’s sales, advancing by 9.9%, while Kaufland posted an increase of 7.5%. Lidl reinforces its position as Europe’s largest retailer Lidl’s total sales reached €96.3 bn, which will mean it w...
With private label share of sales rising across much of Western Europe, we’ve published a series of three brand new reports for IGD Retail Analysis subscribers: Private label in Europe Private label trends in Western Europe 10 retailers winning in private label in Western Europe Here are some of the key highlights: 1. France, Portugal and Spain are am...
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