Ocado simplifies proposition with sale of Fetch

Date : 08 January 2021

Rachel Sibson

Retail Analyst

Ocado’s online petfood business, Fetch, has been acquired by direct-to-consumer pet supplies company Paws Holdings.   Launched in 2014 Ocado launched Fetch as a standalone online pet store in 2014 offering products for cats and dogs, (which make up 90% of its sales), as well as other animals.…
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