Dollar Tree steps away from $1 opening price point

Date : 26 November 2021

Stewart Samuel

Program Director - Canada

US-based Dollar Tree is raising its opening price point from $1.00 to $1.25. We look at why the retailer is making this move, and why now. Last store standing Dollar Tree has stood alone in the US dollar store channel for several years with its $1.00 price point. Its core competitors, Dollar…
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters