Trends/Coronavirus (COVID-19)/Supplier insights/News article

Coronavirus (COVID-19): breakfast-at-home driving Kellogg’s performance

Date : 01 May 2020

Stewart Samuel

Director of Retail Futures

We look at The Kellogg Company’s first quarter performance, the impact on its breakfast portfolio and what it expects in the second half of the year. Kellogg is another major CPG that was going into the pandemic following a major restructure of its commercial operations, with a new commercial…
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