Four forces of change

Toby Pickard
Global Insight Leader

To help companies think longer-term and prepare for the future we created our Four Forces of Change: STAR model. IGD’s STAR model highlights the four megatrends shaping the world we live in, and specifically the food and grocery industry. In this report, we look at how the STAR model relates to the food industry and use it to create eight predictions that we believe will shape the retail industry in 2050.